Heletranz needed to update its logo and brand identity plus external marketing materials to better match its place as Auckland's premier helicopter company while still retaining a piece of its history.
PRD delivered an updated logo, brand icon, tagline and full brand style. We also gave them a much stronger and more premium feel and a comprehensive look across all of their branded touchpoints.
Design Elements: Logo, icon, tagline, typography, letterhead, business cards, advertising, flyers, website visuals, signage, vehicle livery, sales material & stationery.
Previous logo and brand colours
Updated logo with new tagline